Website Design and Development
At El Toro Web Designs, our web designers create custom website designs that incorporate your business’s branding, utilize modern design principles and styles, and are responsive for all screen sizes. Our goal for every local business that we work with is to create a beautiful, responsive website that generates more interest and more customers.
Bespoke Website Designs
Your small business deserves only the best. This is why we work together with you to deliver you a website that is appropriate for your business and helps you accomplish your business goals. Our professional web designers take your design ideas, information about your business, and media files to deliver you a beautiful website that helps accomplish your desired goal(s), whether that’s increasing inquiries, online purchases, brand recognition, or physical visits to your location.
Mobile Responsiveness
Many websites are only specifically designed for a specific screen size (usually a laptop). This is why you’ll notice that a website will look nice on desktop, but on your phone it’s confusing to use.
There are a ton of issues that can make a website not mobile-friendly. Some examples are:
- Elements look out-of-place, are abnormally sized, or are overflowing off the page
- Some elements are squished together and others are way too far apart. This makes content less readable and more confusing, and increases the burden on your site visitor
- Text is so small you have to zoom in to read it
- It’s not clear to your site visitor where they should go or what they should click to find their desired information
- The site loads very slow due to media files not being properly optimized for mobile devices
Google Search Rankings
For ranking search results, Google uses “mobile-first indexing.” What this means is that Google uses your site’s performance on mobile devices as one of the factors in determining where to rank it. This makes it imperative that not only is your site usable and well-designed on mobile devices, but also that it loads fast so that both your site visitors and Google are happy.
Google has a free online tool called PageSpeed Insights that measures how fast and performant your site is. If your site passes the Core Web Vitals assessment and scores 80+ for “Performance” on mobile devices, its load times are pretty good and there’s a better chance that it’ll be ranked higher. The higher your site appears in Google search results, the more people that will see your website, go to it and see what you offer, and hopefully become customers.
Fast Performance
A fast, usable site has a higher chance of increasing conversion rate. In other words, if your site loads quickly and has good content, a site visitor is more likely to stay on your site and navigate around. If your website takes more than 3 seconds to load, you could lose up to 50% of your traffic. In this ever-growing digital world, people can get easily distracted and simply don’t want to wait over 5 seconds to find out what your phone number is, or if you offer residential power washing services.
We ensure fast load times by never using poorly built templates or bloated page builders. Everything is designed and built specifically for your business.